Traffic is much more economical than Subscribers - heres how to convert one into the other!
Traffic into Subscribers
(C)2003 Stuart Reid
Site Traffic is always more economical in terms of Time and Price compared to Ezine Subscribers. Its quicker to get a hit than a subscriber! Bulk Leads are almost useless for using as subscribers and so-called Co-ops could be
expensive. Dedicated Signup pages are one of the best ways to grab subscribers.
Creating a sizeably efficient Signup Page is a must in order to make the most of this. Grabbing a visitors attention and grasping
them to give you their electronic mail
address is one of the most important things you must do to contruct
your subscriber list.
If you go to ebay or other auction sites you will
see that you may buy bulk visitors
for very little. These hits come from a variety of sources, such as popups, popunders, hit exchanges and expired domains. Although there are problems with the verification of such visitors
its still a effective and cheap way to drive your website
rankings in place such as Alexa.
You may also generate your own hits using exchanges in combination. Services such as `10 Minutes a Day` are a dazzling way to do this in one place. http://www.10minutesaday.net/members/essjayar/ ( Other traffic generation tips at http://www.netpreneurnow.com/2traffic.html )
Because page
visitors, especially random ones, are very flighty its important a page that is shown as this kind of traffic is distingguished and hits you quick.
First - NEVER make use of
your main page! It will most definately
take too long to load and be too `full` to be effective!
Make sure any signup box appears at the TOP of the page. If the page loads in a frame or is off-center on the screen then only a small portion will be immediately viewable.
Use a catchy headline to grab attention. A graphical headline may work better. Its desire is to get the viewer to see the page rather than just click the small `x` in the corner!
Use a pop-up subscriber box (create one with Magic Subscriber - http://www.netpreneurnow.com/magic ) to immediately grab your visitors e-mail. Do not
be sneaky with this. Make sure the visitor knows what they are clicking `Yes` to. A pop-up alert box like this will automatically e-mail your auto subscribe address using your visitors main email.
Offer benefits under your headline, such as free downloads or site access. Repeat your signup box near here.
Only then list your ezine description in detail, and also incorporate your privacy policy, publishing schedule and other pertinent acquired skill
.
The goal of this signup page is to load fast and grab attention. Dont waste measure
with frames (they take ages to load) or large graphics. Dont overload with banners, but a few could be useful to take advantage of the visitors
you get. Make sure they load at the bottom.
Be careful with popups and popunders because they can make your page
invalid for hit exchanges and certain bulk traffic sellers. Its advisable to generate TWO dedicated signup pages, one with a pop-up (that you can make use of
for your own links and ads) and one without. Subscription Rocket works especially well for this!
Visit http://www.netpreneurnow.com/signup.shtml for an example of a quick signup page.
